Our Approach

Smart farming in your
pocket

farmbetter helps farmers make better choices to increase yield, protect their land, and earn more money.

HOW IT WORKS

The farmbetter journey

Three products, one connected system — here's how it all works together.

01

A farmer says "Hi"

A smallholder farmer sends "Hi" to the farmbetter WhatsApp bot, registers as a new user in minutes, then starts asking questions — about their crops, the weather, a pest they've noticed, or what price they should sell at.

  • No app download needed
  • Quick registration via WhatsApp
  • Available 24/7, even in remote areas
A farmer says "Hi"
02

They get the right answer, instantly

farmbetter's AI pulls in their location, crop history, and local conditions to give advice that's specific to their farm — not generic tips.

  • Climate-smart crop recommendations
  • Local weather and market data
  • Tailored to their exact situation
They get the right answer, instantly
03

Their extension agent stays connected

Using the farmbetter Extension Agent App, agents can add their farmers, send weather updates, plan activities and sessions, and respond to follow-up issues — all from their phone, even without internet.

  • Add and manage your full farmer network
  • Send weather updates and plan sessions
  • Respond to follow-up issues from farmers
Their extension agent stays connected
04

Programme managers see the full picture

Organisations get a live view of what's working across their entire programme — farmer outcomes, agent performance, and impact data, all in one place.

  • Real-time dashboards
  • Multi-country visibility
  • Stakeholder-ready reporting
Programme managers see the full picture
For Everyone

Who can use farmbetter?

farmbetter is designed for everyone in the agricultural ecosystem.

Smallholder Farmers

Direct access to expert guidance

Whether you're growing crops, raising livestock, or running a mixed farm, farmbetter provides actionable insights tailored to your specific situation.

Key Benefits

  • 24/7 WhatsApp advice from agricultural experts
  • Crop-specific guidance from planting to harvest
  • Real-time weather alerts and forecasts
  • Pest and disease identification with treatment options
  • Market price information for better sales timing

"Biiro from Uganda saw a 35% increase in yield after using farmbetter's recommendations. 'The advice is practical and immediate,' he says."

53,000+ farmers already using farmbetter

Smallholder Farmers
Technology

Built for Accessibility

Works on basic phones, weak internet, and remote areas

📡

Works Offline

Core features function without internet connection

📱

Simple Mobile Apps

WhatsApp integration and lightweight mobile applications

🌐

Low Bandwidth

Optimized for areas with weak connectivity

Impact

Real change, measurable impact

farmbetter isn't just software — it's a system that gets better farming advice into more hands, faster. Here's what that looks like in the field.

Farmers farming smarter

53,000+ farmers now have access to personalised crop advice, weather forecasts, and market prices — in their local language, on their own phone. No training required.

Agents reaching more farmers

Extension agents using farmbetter manage larger farmer networks, make more targeted visits, and spend less time on admin — so they can focus on the farmers who need them most.

Programmes with real evidence

Programme managers get the data they need to prove impact to funders, improve outcomes year on year, and confidently scale what's working into new regions.